Chinese creative for advertising in Greater China
Everything you need to know about being a creative specialised in doing chinese advertising work and the huge opportunities present in Greater China with the Godfather of chinese advertising, Peter Soh.
Former Chief Creative Officer of Saatchi & Saatchi Greater China
A former classmate of our PM Lee who didn’t make it to politics but shaped the world through his creativity. He is one of the 4 Godfathers who founded the World Chinese Creative Awards “Long Xi”. Peter’s mad success in advertising has gained worldwide creative recognitions at Cannes, New York Festival and One Show. His advertising life was recorded in the Singapore National Archive as well as ranked closely behind David Ogilvy and Bill Bernbach in Chinese ad magazine, China Modern Advertising.
Read more about the speaker here